The Edit · 5 min read

How to style your Apple Watch, from suit to sportswear

One watch, four wardrobes. The strap is what tells people which one you dressed for. Here is the strap we would wear with each, and how to wear it.

  • Rated Excellent on Trustpilot
  • As seen in GQ & WIRED
  • ★★★★★ 4.8 from 2,500+ reviews

As seen in

Man in a dark suit adjusting his cuff, wearing The Presidential silver titanium Apple Watch strap
Man in a dark suit adjusting his cuff, wearing The Presidential silver titanium Apple Watch strap
01With a suit

With a suit, let the strap disappear into the tailoring

A suit is a set of quiet signals: a good collar, a clean shoe, a watch that doesn't shout. Rubber and fabric straps break the line.

Titanium links keep it, and from across the table your Apple Watch reads as a dress watch.

  • Metal Match silver titanium to a silver case, belt buckle and cufflinks. Black titanium suits a black case.
  • Cuff Wear it on the wrist bone, so the cuff covers the watch at rest and shows it as you reach.
  • Face Choose a simple analogue watch face. It reads as a watch, not a gadget.

The strap for this look

A silver Titanium. smartwatch with a matching metal link band, shown at a three-quarter angle on a solid white background. The watch face is active with various colorful digital health and fitness app icons.
The Presidential

Rated 4.5 out of 5 from 41 reviews 4.5 (41)

£69.99

Every 2nd strap 50% off

Colour : Silver
Size guide

Printed on the back of your watch, around the sensor.

See every detail of The Presidential
Man in a taupe knitted polo wearing The Heritage dark brown leather Apple Watch strap
Man in a taupe knitted polo wearing The Heritage dark brown leather Apple Watch strap
02Smart casual

Smart casual is where leather earns its keep

Chinos, an open collar, a jacket that may come off by lunch. This is the brief leather was made for.

It is softer than metal, sharper than rubber, and it only gets better the more you wear it.

  • Leather Match the strap to your shoes and belt: dark brown with brown, black with black.
  • Adapters Silver adapters for silver and starlight cases, black for midnight and black.
  • Colour Dark brown sits well with navy, olive, stone and cream, all year round.

The strap for this look

The Heritage dark brown leather Apple Watch strap buckle close-up – The Bridge
The Heritage

Rated 5.0 out of 5 from 2 reviews 5.0 (2)

£74.99

Every 2nd strap 50% off

Colour : Dark Brown
Adapters : Silver
Size guide

Printed on the back of your watch, around the sensor.

See every detail of The Heritage
Man in a navy shirt wearing The Helm navy sailcloth Apple Watch strap
Man in a navy shirt wearing The Helm navy sailcloth Apple Watch strap
03Casual

Off duty, choose a strap with some texture

Denim, knitwear and canvas are all about texture, and a smooth strap can look as though it came with a different outfit.

Sailcloth has the weave of a good jacket and the toughness for a weekend that goes anywhere.

  • Texture A woven strap sits naturally beside denim, knitwear and canvas.
  • Colour Navy with denim and white; green with chinos and khaki.
  • Stitching Let contrast stitching pick up something else you wear, such as white trainers.

The strap for this look

The Helm Sailcloth Apple Watch Strap
The Helm

Rated 4.7 out of 5 from 81 reviews 4.7 (81)

£59.99

Every 2nd strap 50% off

Colour : Navy (with Blue Stitching)
Buckle & Adapters : Silver
Size guide

Printed on the back of your watch, around the sensor.

See every detail of The Helm
Man in tennis whites holding a racket, wearing The Goodwood British Racing Green vented rubber Apple Watch strap
Man in tennis whites holding a racket, wearing The Goodwood British Racing Green vented rubber Apple Watch strap
04Sport

For sport, choose a strap built to breathe

Leather doesn't like sweat, and standard sports bands look like what they are.

The Goodwood is vulcanised Japanese FKM rubber with a vented design inspired by motorsport, so it handles a match or a session in the gym and still looks considered when you sit down afterwards.

  • Fit Wear it a notch tighter for training, so the sensor stays in contact with your wrist.
  • Care Rinse it in fresh water after a sweaty session and pat it dry.
  • Colour British Racing Green looks sharp against whites. Black goes with any kit.

The strap for this look

The Goodwood British Racing Green Vulcanised Japanese FKM Rubber Apple Watch Strap
The Goodwood

Rated 4.9 out of 5 from 34 reviews 4.9 (34)

£59.99

Every 2nd strap 50% off

Colour : British Racing Green
Buckle & Adapters : Silver
Size guide

Printed on the back of your watch, around the sensor.

See every detail of The Goodwood

— Black Friday —

Buy one strap,
get the second half price

Add two to your bag. The lower-priced strap is 50% off at checkout. No code needed.

BestsellerThe Henley
SiliconeThe Henley£59.99 · 4.82 (784) out of 5 stars from 784 reviews Choose colour: The Henley
Top sellerThe Aurelius
Japanese FKM rubberThe Aurelius£59.99 · 4.92 (196) out of 5 stars from 196 reviews Choose colour: The Aurelius
The Helm
SailclothThe Helm£59.99 · 4.67 (81) out of 5 stars from 81 reviews Choose colour: The Helm
The Presidential
TitaniumThe Presidential£69.99 · 4.46 (41) out of 5 stars from 41 reviews Choose colour: The Presidential
Just droppedThe Heritage
LeatherThe Heritage£74.99 · 5.0 (2) out of 5 stars from 2 reviews Choose colour: The Heritage
The Touring
Perforated leatherThe Touring£69.99 · 4.94 (16) out of 5 stars from 16 reviews Choose colour: The Touring
  • Same-day dispatch

    Order by 2pm on a working day and it ships the same day, tracked.

  • 15-day returns

    Not right? Send it back unworn, in its box, within 15 days.

  • Rated excellent

    4.8 from 2,500+ reviews, and Excellent on Trustpilot.

  • 2-year warranty

    Every strap is covered for two years.

Questions

Before you choose

The things owners ask us most before they order.

Ask us anything
How does the Black Friday offer work?

Add any two straps to your bag and the lower-priced one is 50% off automatically at checkout. No code needed.

It works on any combination, so you can pair rubber with leather or sailcloth. It's a limited-time offer, so it won't be here for long.

Will it fit my Apple Watch?

Yes. Our straps fit every Apple Watch model, so you only need to choose your size when ordering. You'll find it printed on the back of your watch, around the sensor (for example 42mm).

Series 10, 11 and 12 have their own 42mm and 46mm options, so pick those if that's your watch.

Silver or black adapters?

Match them to your case finish: silver for silver and starlight cases, black for midnight and space black.

What if it isn't right?

If you're not happy, neither are we. Send your strap back unworn and in its original packaging within 15 days of receiving it, and we'll refund you to your original payment method.

To start a return, email info@thebridgewatches.com.

One watch. Four wardrobes.

Build your pair

Buy one, get the second 50% off · Limited time only