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The Helm Strap
The Helm Strap
The Helm is crafted from premium sailcloth - a technical woven fabric originally engineered for high-performance sailing, chosen for its exceptional strength, weather resistance, and distinctive woven texture. Paired with contrast stitching and polished silver hardware, it strikes the balance between sport utility and refined style. Finished with a smooth underside and available in multiple colourways, The Helm is built to perform in any environment and look good doing it.
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"Love the contrast of it being so tough but also very comfortable. You can tell this will last a lifetime"
The Helm started as the most asked-for strap in our inbox - customers wanted Sailcloth. This strap gives you exactly that: a material with genuine technical credentials, a texture that improves with wear, and a character that no rubber or leather strap can replicate
Every Bridge strap goes through a thorough testing process to ensure it meets our exacting standards. We simulate years of daily wear, testing for durability, flexibility, and resistance to sweat and moisture.
It took 12 iterations to design what we believe is the perfect watch strap box...
A British Racing Green box, printed with a 12k gold foil and reinforced to withstand up to 20kg of direct pressure. Ensuring your strap gets to you in pristine condition every time.
It also doubles up as "wow worthy" gifting experience.
