The Edit · 5 min read
How to style your Apple Watch, from suit to sportswear
One watch, four wardrobes. The strap is what tells people which one you dressed for. Here is the strap we would wear with each, and how to wear it.
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With a suit, let the strap disappear into the tailoring
A suit is a set of quiet signals: a good collar, a clean shoe, a watch that doesn't shout. Rubber and fabric straps break the line.
Titanium links keep it, and from across the table your Apple Watch reads as a dress watch.
- Metal Match silver titanium to a silver case, belt buckle and cufflinks. Black titanium suits a black case.
- Cuff Wear it on the wrist bone, so the cuff covers the watch at rest and shows it as you reach.
- Face Choose a simple analogue watch face. It reads as a watch, not a gadget.
Smart casual is where leather earns its keep
Chinos, an open collar, a jacket that may come off by lunch. This is the brief leather was made for.
It is softer than metal, sharper than rubber, and it only gets better the more you wear it.
- Leather Match the strap to your shoes and belt: dark brown with brown, black with black.
- Adapters Silver adapters for silver and starlight cases, black for midnight and black.
- Colour Dark brown sits well with navy, olive, stone and cream, all year round.
The strap for this look
Every 2nd strap 50% off
Off duty, choose a strap with some texture
Denim, knitwear and canvas are all about texture, and a smooth strap can look as though it came with a different outfit.
Sailcloth has the weave of a good jacket and the toughness for a weekend that goes anywhere.
- Texture A woven strap sits naturally beside denim, knitwear and canvas.
- Colour Navy with denim and white; green with chinos and khaki.
- Stitching Let contrast stitching pick up something else you wear, such as white trainers.
The strap for this look
Every 2nd strap 50% off
For sport, choose a strap built to breathe
Leather doesn't like sweat, and standard sports bands look like what they are.
The Goodwood is vulcanised Japanese FKM rubber with a vented design inspired by motorsport, so it handles a match or a session in the gym and still looks considered when you sit down afterwards.
- Fit Wear it a notch tighter for training, so the sensor stays in contact with your wrist.
- Care Rinse it in fresh water after a sweaty session and pat it dry.
- Colour British Racing Green looks sharp against whites. Black goes with any kit.
The strap for this look
Every 2nd strap 50% off
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Buy one strap,
get the second half price
Add two to your bag. The lower-priced strap is 50% off at checkout. No code needed.
Same-day dispatch
Order by 2pm on a working day and it ships the same day, tracked.
15-day returns
Not right? Send it back unworn, in its box, within 15 days.
Rated excellent
4.8 from 2,500+ reviews, and Excellent on Trustpilot.
2-year warranty
Every strap is covered for two years.