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Buy any 2 Straps, Get a 3rd Free
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Quiet Luxury for the Modern Wrist
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HIGHLY RATED

The Goodwood

The Goodwood

Comfort to write home about, paired with exceptional build quality & a design inspired by motorsport icons.

— SUMMER SPECIAL —

Buy any 2 Straps, Get a 3rd Free

Regular price Rs. 9,600.00
Regular price Rs. 0.00 Sale price Rs. 9,600.00
Ships Monday, 24 August Express to India
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Designed in Britain
Our Warranty
Covered for 2 years
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Luxury Unboxing

The Goodwood Strap is a celebration of performance and precision, inspired by the spirit of motorsport.

Key Features

  • Motorsport-Inspired Vent System – Engineered to channel airflow across the wrist, echoing the design of racing engines.

  • Vulcanised Japanese FKM Rubber – Premium-grade material for superior durability, flexibility, and resistance to wear.

  • Precision-Milled Stainless Steel Buckle – Heavy-duty CNC machining ensures strength and longevity, complete with engraved Bridge logo.

  • Hybrid Design Philosophy – A perfect balance of sporting utility and refined aesthetics, suited for both smart occasions and active pursuits.

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Fitting

Adjusting the Presidential

Animated diagram: a top view and an edge view of the strap, showing the pin tool pressing into a release hole to free a link.

Removing a link from the titanium strapTop view of three links with the pin tool pressing into a release hole, and an edge view below showing two holes on each side link. release hole pin tool EDGE VIEW — TWO HOLES PER SIDE LINK

Count the links first

Take links out in pairs, one from each side of the clasp.

Step 1 / 6
  1. Work out how many links to remove. Each link is roughly 5 mm. Take the same number from both sides of the clasp so it stays centred on your wrist.
  2. Find the holes, not the seams. Turn the strap on its edge. Each side link shows two small holes, set in from its ends — that is where the pins sit.
  3. Press the pin straight in. Put the supplied tool into the hole and push square to the strap. One pin runs the full width, so the hole on the opposite edge is the same pin.
  4. Ease the two halves apart. Keep the pressure on and separate them sideways rather than pulling lengthways.
  5. Release the second pin. Each link is held at both ends, so repeat at the next hole along to free it completely.
  6. Close the strap up. Line the ends up, press the pin, push together until it seats, then tug firmly from both ends before wearing.

Work over a cloth so a loose pin cannot roll away, and keep the removed links with the tool. If a pin will not move under steady pressure, stop — a jeweller will do it on a bench block without marking the titanium.

"This is genuinely my favourite Bridge strap to date. So dam comfortable and looks so sophisticated despite its sporty silhouette"

Andrew M. - Cirencester, UK

For the Sunday Drives

With motoring in mind, it's become a favourite for long Sunday drives throughout the countryside - just the sound of the engine and the surrounding scenery.

Motorsport Inspired Vent Design

The Goodwood was designed to be one of our most comfortable straps yet, engineered with a vent system that channels airflow to keep the wrist cool. Its design takes cues from classic race cars, blending motorsport heritage with a refined, sporty aesthetic.

Precision In-House Design

We take the design of our straps very seriously. Right from the initial drawings through to the final engraving on the buckle. It's in our DNA and we believe its what sets us apart from the competition. An obsession with great product.

Testing, testing.

We rigorously test each strap to ensure it meets our tough quality standards. This ensures that your strap is durable enough to last a lifetime. It also helps us sleep at night...

It's all in the details...

It took 12 iterations to design what we believe is the perfect watch strap box...

A British Racing Green box, printed with a 12k gold foil and reinforced to withstand up to 20kg of direct pressure. Ensuring your strap gets to you in pristine condition every time.

It also doubles up as "wow worthy" gifting experience.

— Our Standard —

We do things differently.

A quiet commitment to British craft. Quality that speaks for itself.

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Designed in-house
High-grade materials
Compatible with every Apple Watch
Independently stress-tested
Featured in GQ & WIRED