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Timeless Luxury for Your Apple Watch
As seen in GQ & WIRED
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The Polaris Strap

The Polaris Strap

Regular price $69.99
Regular price Sale price $69.99
Sale Sold out

Key Features:

  • Magnetic Fastening System – Secure, buckle-free closure using integrated magnets for a clean, minimal fit.

  • High-Grade Silicone – Durable, sweat-resistant material built to withstand intense training and everyday wear.

  • Perforated for Breathability – Strategically placed holes throughout the strap ensure maximum airflow and comfort.

  • Sleek Low-Profile Design – Reduces wrist bulk while maintaining a premium, athletic aesthetic.

  • Water & Weather Resistant – Engineered to perform through sweat, rain, and open water sessions.
  • Universal Compatibility – Available for all Apple Watch sizes, with a tailored fit for all-day wear.
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"My absolute go to when I need an out and out sports strap. Secure, breathable and light - I barely realise it's there when I'm training"

Jan F. - Doctor & Triathlete (Product Tester #9)

Person wearing an Apple Watch strap with a neutral background

The All Round Sports Strap

Built for the water and perfect for all athletic endeavours. A snug, secure & comfortable fit ensures you can focus on your performance whilst knowing your Apple Watch is secured.

Testing, testing.

We rigorously test each strap to ensure it meets our tough quality standards. This ensures that your strap is durable enough to last a lifetime. It also helps us sleep at night...

Luxury watch strap display box

It's all in the details...

It took 12 iterations to design what we believe is the perfect watch strap box...

A British Racing Green box, printed with a 12k gold foil and reinforced to withstand up to 20kg of direct pressure. Ensuring your strap gets to you in pristine condition every time.

It also doubles up as "wow worthy" gifting experience.