Black Friday

Buy one, get a second half price

On every Apple Watch strap, for a limited time. Every second strap in your bag is 50% off, applied automatically.

  1. Choose any strapLeather, titanium, rubber or sailcloth.
  2. Add a secondMix materials and colours as you like.
  3. 50% off at checkoutThe lower-priced strap is half price. No code needed.
Shop the offer

4.8 from 2,500+ reviews

Same-day dispatch · 15-day returns

As seen in
The Touring black perforated leather strap on an Apple Watch Ultra, worn with a navy overcoat and blue shirt
  • The Regent Brown Silicone Apple Watch Strap – Silver Buckle
    Sale

    The Regent

    Regular price $87.99
    Regular price $109.99 Sale price $87.99
    Sale
  • The Pelagic Navy Silicone Apple Watch Strap
    Sale

    The Pelagic

    Regular price $87.99
    Regular price $109.99 Sale price $87.99
    Sale
  • The Sailing Leather Apple Watch Strap
    Sale

    The Sailing

    Regular price $144.99
    Regular price $189.99 Sale price $144.99
    Sale
  • The Monte Carlo Panther Black Vulcanised Japanese FKM Rubber Apple Watch Strap
    Sale

    The Monte Carlo

    Regular price $87.99
    Regular price $109.99 Sale price $87.99
    Sale
  • The Heritage

    Regular price $159.99
    Regular price Sale price $159.99
  • The Milan
    Sale

    The Milan

    Regular price $144.99
    Regular price $159.99 Sale price $144.99
    Sale
  • The Icon Slim

    Regular price $89.99
    Regular price Sale price $89.99
  • The Grand Prix Microfibre Apple Watch Strap
    Sale

    The Grand Prix

    Regular price $144.99
    Regular price $159.99 Sale price $144.99
    Sale
  • The Cambridge
    Sale

    The Cambridge

    Regular price $144.99
    Regular price $169.99 Sale price $144.99
    Sale
  • The Terra
    Sale

    The Terra

    Regular price $144.99
    Regular price $159.99 Sale price $144.99
    Sale
  • The Cannes Blue Italian Suede Leather Apple Watch Strap – Buckle Detail
    Sold out

    The Cannes

    Regular price $144.99
    Regular price $169.99 Sale price $144.99
    Sold out
  • The Ascot Italian Calfskin Leather Apple Watch Strap
    Sale

    The Ascot

    Regular price $144.99
    Regular price $169.99 Sale price $144.99
    Sale
  • The Regatta Navy Blue Italian Calfskin Leather Apple Watch Strap – Silver Buckle Close-Up
    Sold out

    The Regatta

    Regular price $144.99
    Regular price $189.99 Sale price $144.99
    Sold out
  • The Bridge Gift Card

    Regular price $19.54
    Regular price Sale price $19.54
  • Same-day dispatch

    Order by 2pm on a working day and it ships the same day, tracked.

  • 15-day returns

    Not right? Send it back unworn, in its box, within 15 days.

  • Rated excellent

    4.8 from 2,500+ reviews, and Excellent on Trustpilot.

  • 2-year warranty

    Every strap is covered for two years.

— In Their Words —

From Bridge Owners

Jeff K.

“Bought for my Ultra and it's the perfect width. Looks spot on”

Jeff K. Verified Buyer
Owner, The Cerda Strap
Pedro M.

“Thrilled with the product and pleasantly surprised by the speed of delivery.”

Pedro M. Verified Buyer
Owner, The Cannes Strap
Orange apple watch on a wooden surface next to a laptop

“Took it for a spin today. Certainly waterproof, comfortable, and the orange is remarkable.”

Daniel S. Verified Buyer
Owner, The Aurelius Strap
Peter J.

“Very impressed indeed. A considered, well-made thing.”

Peter J. Verified Buyer
Owner, The Henley Strap

Questions

Black Friday, explained

The things people ask us most before they order.

Ask us anything
How does the Black Friday offer work?

Add any two straps to your bag and the lower-priced one is 50% off automatically at checkout. No code needed.

It works on any combination, so you can pair rubber with leather or sailcloth. It's a limited-time offer, so it won't be here for long.

Will it fit my Apple Watch?

Yes. Our straps fit every Apple Watch model, so you only need to choose your size when ordering. You'll find it printed on the back of your watch, around the sensor (for example 42mm).

Series 10, 11 and 12 have their own 42mm and 46mm options, so pick those if that's your watch.

Silver or black adapters?

Match them to your case finish: silver for silver and starlight cases, black for midnight and space black.

What if it isn't right?

If you're not happy, neither are we. Send your strap back unworn and in its original packaging within 15 days of receiving it, and we'll refund you to your original payment method.

To start a return, email info@thebridgewatches.com.